Random thoughts about the things our pundits find facinating
You See Pepsi, I See Coke: New Tricks for Product Placement
Mirriad, a digital product placement company, incorporated Pepsi into an episode of Univision’s “El Dragón” after it was filmed.Credit…Univision, “El Dragón”
The streaming services have data on viewers’ spending habits and brand preferences, and they’re looking into new ways to use it.
